Papers on "The Meaning of Quality" and similar term paper topics
Paper #093217 ::
The Meaning of Quality
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This paper examines the meaning of quality and discusses the importance of J.D. Power & Associates.
Written in 2007; 865 words; 5 sources; APA;
$ 30.95
Paper Summary:
In this article the writer defines product quality and discusses how it is measured in manufacturing companies. Further, the writer examines the various dimensions of quality. The writer also looks at the role of J.D. Power & Associates' rankings on auto manufacturers and the ability to sell more automobiles after being awarded recognition from this organization is also explored. The writer notes that entire marketing strategies are built on the winning of successful rankings from J.D. Power & Associates. Finally, the impact of J.D. Power & Associates' rankings on consumers' purchasing of cars and trucks is also explored.
Outline:
Summary
Defining Product Quality
The Dimensions of Quality
Value of the J.D. Power & Associates Results
Bibliography
From the Paper:
"The consumer has one view of quality, and whiles the Wall Street Journal article points out that J.D. Power does an initial quality survey to see how cars perform in the first 90 days of ownership, the fact is that this initial measure of the perception of quality does not always predict the longevity of the vehicle. The point is made in the Journal article that while the 1997 Isuzu Rodeo Trooper came in with initial lackluster initial quality ratings but later proved to the be second most-reliable SUV in its class. Simply put, J.D. Power & Associates measures the perception of initial quality of automobiles during the first 90 days of ownership - and it must be stressed that while the research methodology asks new car buyers for all the car's best and worst features including those items that malfunction, it is clear that their approach doesn't capture all aspects of quality."
Tags:
manufacturers automobile performance products
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