Papers on "The Boiron Group" and similar term paper topics

Paper #055788 :: The Boiron Group
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A report of the company, Boiron Group, a manufacturer of homeopathic medications.

Written in 2004; 1,100 words; 5 sources; MLA; $ 38.95

Paper Summary:

This paper presents business facts about Boiron Group, a French company that provides products for health maintenance through health and natural foods stores. The paper describes the organization and the products it manufactures. The paper discusses various statistics concerning the company and the homeopathic market in general. Suggestions are provided to help the company increase sales.

Outline
The Organization
The Utility of the Product
Substitute Products
Inelastic Pricing
Issues Affecting Consumer Demand and Price
Strategies to Enhance Revenue

From the Paper:

"Boiron Group, a French company, provides products for health maintenance through, mainly, health and natural foods stores. The products they produce and market are homeopathic medicines. These medicines are the result of work by a German physician, Samuel Hahnemann, in the 1800s. He was disgusted with the barbaric state of medicine, which still included bloodlettings at the time, and decided to look for a gentler way to heal people of disease. He began taking doses of various plant and mineral substances to determine the effect on the body. Today, the medical establishment regards homeopathy as a ?quack? form of medicine, as do most Americans. Interestingly enough, however, the British Royal Family uses homeopathic physicians, and no one can accuse them of shortening their lives."

Tags: alternative health natural

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