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Media Owners and the Political Marketplace, 2004.
This paper discusses the economic relationship of media owners to the political marketplace consisting of government, politicians, and citizens.
1,375 words (approx. 5.5 pages), 4 sources, MLA, AU$ 65.95
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Abstract
This paper explains that the political/governmental complex ensures the press will cast it in a favorable light through interlocking spheres of influence; economically, the press needs the government as it once needed the citizenry. The author points out that high-powered and celebrity journalists are the current go-betweens for the political powers and the market. The paper concludes that if the media owners put public service above profits, and if the political marketplace were not a single-product company, profits might happen both for the owners and for the stakeholders in the political process.
Table of Contents
The Situation Today
Good Old Days
Back to the Future
From the Paper
"By the time of the Civil War, the relationship between the politicians, the press and the populace had begun to change, and again, economics was the crux. Mainstream political interests were motivated to suppress anti-slavery publications. For economic reason, it was important for both Northern Whigs and Northern Democrats to demonstrate to their Southern copartisans that they were not harboring those opposed to slavery. And, since getting elected required appealing to all parts of the nation, as now, it was necessary for politicians to pander to political sensitivities of influential regions out of proportion to numbers of voters found there."
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Media & Political Parties, 1996.
History of news media & TV coverage of U.S. politics, debates, campaigns, bias, equal access, advertising.
1,350 words (approx. 5.4 pages), 6 sources, AU$ 68.95
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From the Paper
"The media in the time of the writing of the Constitution was a much smaller and more timid institution. Today, the media has become dominated by the electronic media, and especially by television, which has become powerful in ways not envisioned by the Founding Fathers. Television has become the conduit of choice for political candidates, and this has altered the style of the political debate, leading to the sound-bites and attack ads that have been so criticized in recent years. Television did not set out to shape the political debate and did not intend to cheapen that debate as seems to have occurred. It might be argued that the media lacks power because it does not seem to be in control of the capabilities it wields, but those capabilities are themselves considerable and have had a massive influence on how Americans conduct themselves in elections and between..."
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Media And Politics: Strange Bedfellows, 2002.
A brief look at the role media plays in political campaigns.
1,400 words (approx. 5.6 pages), 2 sources, AU$ 76.95
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Abstract
This paper presents a look at the impact media has on political campaigns. Using a published study that researched this impact the writer of this paper seeks to explore the many avenues that the campaign is affected and how powerfully affected it is.
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Media in the Political World, 2001.
3,670 words (approx. 14.7 pages), 8 sources, AU$ 146.95
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Abstract
This research paper discusses how, why and when TV caught on with the political world, and why people choose the media as an alternative source of information to politics. The author also talks about a few infamous TV ads and debates that set a precedent in American politics and examines the ongoing debate over negative political advertising.
From the Paper
"Since the inception of free media back in the very first days of our country, politicians quickly learned that they would need to learn on how to use the media to their advantage. When major newspaper companies surfaced in every major city, politicians realized that they would have to place advertisements in all of the major newspapers to be a serious candidate in an election. Newspapers were the first dominant source of political advertisements. After newspapers, radio took over as the dominant source, and finally TV. Radio caught on quick, but it was not as effective as TV soon proved to be."
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The Influence of Mass Media on Political Decisions, 2006.
Examines the role that the mass media has on the general public's decision to vote.
2,197 words (approx. 8.8 pages), 10 sources, MLA, AU$ 99.95
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Abstract
This paper examines mass media coverage of election campaigns and, in particular, Presidential election campaigns and looks at the influence the mass media has on voters' decisions. The paper contends that, when it comes to election campaigns, presidential candidates concentrate their mass media efforts on assuring that members of their party get out and vote, on trying to get members of an opposing party to switch to the candidate of the other party and on trying to capture the independent voter.
From the Paper
"We will examine two political decisions in America- the decision to run for office, namely the Presidency, and- connected to that decision, the decision to vote by the general public. In both cases, the mass media- especially television, holds the key. The mass media today contradict the notion that America is a nation of free, and independent thinkers. It is unfortunately true that 250+ million Americans are, for the most part, not only uninterested, but uniformed about the democratic processes that their ancestors fought and died to preserve. Rather than keeping up with current events, especially now in an election year, at best people tune in for 30-second sound bites on the nightly news (whose ratings are slipping year after year). The fault- for the most part- may lie with the media."
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Media and Politics in America, 2002.
A look at the influence of the media on politics in America.
2,400 words (approx. 9.6 pages), 5 sources, AU$ 128.95
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Abstract
This paper discusses the negative and positive influences of the media on US political culture. It addresses both current concerns about media accuracy in even reporting and the undeniably militant slant of the mainstream media, as well as the importance of a media system independent of the government, and how important our media's freedoms are to the survival of our democracy.
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Media & Politics, 2008.
This paper discusses mass media and looks at its influence on politics.
1,813 words (approx. 7.3 pages), 5 sources, APA, AU$ 84.95
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Abstract
In this article, the writer notes that mass media represents a vital tool within the frame of democratic societies due to two major roles. The writer notes that on the one hand, media informs people about different events, draws a parallel between various points of view and reveals facts that the powerful try to conceal from the public. In this regard, mass media may be considered an essential advocate of people's right to information. The writer then discusses that on the other hand, media can be viewed as a public opinion barometer as it expresses the masses' fears, concerns and opinions towards current events. The writer concludes that on the one hand, media can help the audience get a clearer picture of the ongoing events and, on the other hand, it can manipulate public opinion in favor of the powerful.
From the Paper
"Thus, Herman and Chomsky argue that media represent a business that is subordinated to the same profit goals as any other business. Consequently, the large corporations that run media outlets strive to maximize turnover and minimize cots. This supreme aim impacts the type of news that is broadcasted and/or printed and the perspective that a reporter provides on the respective topics. Therefore, for the sake of profit, many entrepreneurs in the media field sacrifice news quality even if this implies concealing things or presenting issues in a less accurate manner."
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Mass Media and Politics, 2004.
A review and analysis of M. Parenti's book about media and politics, "Inventing Reality".
900 words (approx. 3.6 pages), 1 source, APA, AU$ 45.95
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Abstract
This paper introduces, discusses and analyzes M. Parenti's book, "Inventing Reality". The paper explains that the book is about the impact of major American corporate print and broadcast organizations on the political process, and the impact of politicians on the media.
From the Paper
In "Inventing Reality", Parenti analyzes the impact that the news media, specifically the major American corporate print and broadcast organizations, have on the political process as well as the impact that political power holders have on media-organization policy and operations. The fundamental theme is that the news media make a project of either distorting or censoring information for the purpose of serving both corporate and entrenched political interests. Why that is significant goes to Parenti's observation that the media cultivate an image of objectivity, comprehensiveness and truth..."
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The Media and Politics, 2002.
An overview of the media portrayal of government and politics.
1,272 words (approx. 5.1 pages), 3 sources, MLA, AU$ 62.95
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Abstract
The purpose of this paper is to introduce the topic of the media in politics. Specifically, it discusses why the media pay more attention to national than state and local politics and whether the media fairly portrays the government. It looks at how the media today is a huge conglomerate made up of television news and talk shows, radio news and talk shows, and a vast array of print and online media, which all affect how Americans view and interpret the daily news. As such, the media portray only what is entertaining and will keep the American public interested without changing the channel or turning the page. It shows how it tends to cover more national events, which will hold a wider audience, and tend to portray government and politics in negative and even reactionary terms.
From the Paper
"Media is so pervasive in our society; it can actually change the perception of the people, and swing the balance of power from one political cause to another. As one political media expert noted, "The press, as Walter Lippmann noted, has power partly because it can act as 'the beam of a searchlight that moves restlessly about, bringing one episode and then another out of darkness into vision'" (Seib, 2000, p. 60). For example, at the end of the Gulf War in 1991, the Bush Administration effectively swept the Kurds in Northern Iraq "under the rug," and ignored their situation, which was tenuous with Saddam Hussein's regime. However, after the media continually reported on the Kurd's plight, including live reports from their miserable refugee camps near the Turkish border."
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Politics and the Media, 2004.
This paper provides an analysis of politics and the media.
678 words (approx. 2.7 pages), 5 sources, MLA, AU$ 34.95
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Abstract
In this article the writer examines the relationship between politics and the media. The writer discusses the influence that the media in the United States has on elections and on politics in general. The writer focuses on how the media helps to construct the publics views on politics.
From the Paper
"Most Americans gets their information about election campaigns through the news media. Consequently the news media play an important part on how Americans form their views of politics. Traditionally the news media and the American people believed that the news reporter's role was to report the news and to offer contextual analysis of the news to help the viewer understand the relative significance of the events, reported Froomkin. An important part of this role included questioning the people who were making the news about ... "
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Language, Media and Power, 2008.
An analysis of the origins of language and its evolution across time and media from linear text to visual political hegemony.
3,151 words (approx. 12.6 pages), 6 sources, MLA, AU$ 132.95
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Abstract
This paper analyzes the origins of language and its relationship to human societies and media. The paper argues the thesis that language is not simply a vehicle for communication but also a means for the control of the world around us and its social orders. The paper then looks at contemporary mass media, popular culture and their employment for political purposes. The paper explains that the complex structures of signification of language texts in mass media is essential to understand and resist their deployment as vehicles of power and control. In conclusion, the paper shows that as political culture draws upon popular culture to achieve its mythologizing effects, it becomes imperative that media literacy be achieved in order that the mass media audience at least has the possibility of interrogating media messages and asserting their identities as citizens rather than consumers.
Outline:
Introduction
Language and the Earliest Human Societies
Language, Media and the Construction of Human Societies
Visual Mass Media and Multi-textual Communication
Conclusion
From the Paper
"This insight is critical to understand the structural convergence of media and language in human civilization. Language is more than simply a system whereby particular vocal utterances contain socially-agreed meanings. From this perspective, the origins of language and media of communication have been recognized as being key determining factors in the construction of human societies from earliest times. Whether in oral, literate or digital societies the manner by which language is used to communicate thoughts and ideas has played a major role in the design and workings of those societies. While most people use the term language in reference to the various spoken languages developed in societies around the world, in reality language is much more complex. It is a system of signs - communicated usually through vocal speech - which are commonly agreed to have an "objective" reference (Berger and Luckmann 36)."
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Power of the Media over Democracy, 2005.
This paper discusses the power of the media and our democracy.
1,995 words (approx. 8.0 pages), 8 sources, MLA, AU$ 91.95
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Abstract
This is an opinion paper which argues that the impact of the American media has politicized a pluralist democracy among the majority by creating a marginalized society, leaving the corporations, including the media, and the American politicians at the top of the pinnacle concerning political decisions and elite power.
From the Paper
"This bacama avidantly claar whan Richard Barlin, tha prasidant and chiaf axacutiva officar of tha Haarst Corporation in Naw York, askad Prasidant Richard Nixon to grant him immunity from tha antimonopoly law that had in pravious yaars sant othar corporata axacutivas to jail. Tha Haarst Corporation "ownad nina nawspapars, tan broadcasting stations, twanty-six magazinas, and a book publishing housa" (Adalstain). Nixon knaw that if ha did not axampt Barlin from tha law, his actions would ba ramambarad, coma tha naxt alaction. This illustratas that tha govarnmant naads tha madia mora than tha madia naads tha govarnmant dua to tha fact tha madia has tha ability to shapa and form political discoursa. It is also capabla of disrupting tha astablishad paradigm, tharafora thraataning thair dominant status."
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Power of the Media, 2002.
An analysis of the power of the news and print media to promote or curb violence.
1,006 words (approx. 4.0 pages), 2 sources, MLA, AU$ 51.95
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Abstract
This paper discusses how the media whether it is books, the Internet, magazines, movies, music, newspapers, radio, television, or some other form, has tremendous power to impact both individuals and society as a whole, both negatively and positively. It reviews how the media promotes or curbs violence in numerous ways, both explicitly and implicitly and how it continues to seek to define, expand and modify the line between ?art? and ?offensiveness? when it comes to rap lyrics, movies, and other forms of expression that commonly include explicit and violent lyrics. It concludes with recommendations for balancing the relationship between the media?s need for freedom of expression and society?s desire for less violence.
From the Paper
"While the media arguably condones and promotes violence and sexual behavior, it also curbs (or attempts to) violence in many ways. First, the media has continued to issue and abide by ?parental warnings? for movies, music, video games, and television shows. Shows that contain events that individuals are likely to simulate (i.e., ?Jackass? and ?WWF Smackdown?) have warnings before they air stating that individuals should not attempt to duplicate these stunts at home as they are highly dangerous. Next, the media has aired and publicize numerous public service announcements regarding drugs, sexually transmitted diseases, and violence and ways individuals may act in order to prevent becoming a victim of violence. "
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Media and Political Power, 2002.
Argues that the mass media is not a major instrument of the ruling power.
650 words (approx. 2.6 pages), 1 source, AU$ 38.95
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Abstract
This paper will show that the media is not a major instrument of power which rules because the audience of mass media is more sophisticated than generally acknowledged, and they have demonstrated the capacity to reject messages broadcasted, particularly through advertising, in mass media.
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Hitler?s Rise to Power and the Media Wars, 2002.
A paper which examines the similarities between Hitler's use of propaganda to maintain his power and current product marketing campaigns.
3,679 words (approx. 14.7 pages), 12 sources, APA, AU$ 148.95
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Abstract
This paper shows that while some call Hitler?s pamphlets, radio programs and book ?propaganda,? to Hitler they were just good ?marketing.? Hitler constantly used his ?propaganda machine? to tear down the credibility and as defense to negative propaganda being distributed by his sworn enemy, the United States. The paper examines how Hitler used many forms of media to distribute his messages to the masses, including dropping pamphlets from the Hindenburg, one of Nazi Germany?s finest shows of strength and power. This paper compares Hitler's use of this form of propaganda to the the way in which advertizing companies and other forms of media promote products and images, concluding that both are effective forms of brainwashing.
From the Paper
"This ?Propaganda War? grew to epic proportions that would make the best Superbowl advertisers of today proud. Both sides sent a barrage of pamphlets, books, and radio broadcasts, posters and many more creative mediums in an attempt to break the public?s confidence in the other side. When the United States launched their own propaganda war, Hitler tried to use this against them also in a ?look what the meanies are trying to do us? type of idea. He tried to use the United States media campaign to gain credibility for this own cause. The media campaigns used by both sides were impressive."
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Media Power, 1989.
Examines effects of mass communication on consumer cognition & comprehension, on attitudes & values, on behavior. Discusses regulation, advertising, foreign syndication and news & entertainment.
2,250 words (approx. 9.0 pages), 5 sources, AU$ 114.95
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From the Paper
"The purpose of this paper is to discuss the power of the media, defined as both news and entertainment, and its effects on consumer cognition and comprehension. Further, as an all-pervasive source of technology, the media's impact on behavior, attitudes and values also will be reviewed as well as who and what regulates it and how such activities as advertising and foreign syndication relate to its power.
It is acknowledged universally that the United States has entered the so-called "Information Age," a post-industrial stage where the production of information is the driving force behind the formation and development of national policies (Mowlana 91). It has been calculated that nearly eighty percent of the American workforce is in the sphere of information and communication sectors (Mowlana 91). Ranging from media,(...)"
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